Great British Bake Off’s Alice Fevronia on jurassic work

Post-pandemic research has revealed that a staggering one third (31%) of British companies are technologically behind the times. This comes as 71% of Brits consider looking for a new job because of their business’ outdated attitude to technology.

The research commissioned by Virgin Media O2 also found that 1 in 25 say their businesses are still on a dial-up internet connection.

Using instant coffee instead of having a coffee machine (21%), needing a physical holiday wallchart (12%), and still using business cards (13%) are all signifiers that a business is stuck in the past.

Social media is also boosting UK start-ups, the study found. With over a third (37%) of Brits believing that their business relies on social media to operate successfully.

Aston spoke to entrepenuer and 2019 Great British Bake Off finalist Alice Fevronia.

Photo by Glenn Carstens Peter on Unsplash