Posted by Aston Avery

New initiative to help more pets find loving families

A study has revealed 34% of adopted dog owners were concerned about how long it would take their new pet to feel at home, while 24% were worried about the household mess or mishaps that would come with being a new dog owner.

When going through the process of rehoming, 35% of those questioned asked for tips to help the animal adjust, and a fifth were interested in resources or classes to aid the transition.

The research comes as British home appliance brand Hotpoint have teamed up with animal welfare charity Blue Cross to launch The Hotpoint Forever Home.

Aston spoke to Stephanie Ferreria, head of brand and digital at Hotpoint UK and Thomas Rainbow, animal behaviourist at Blue Cross.

Photo by Berkay Gumustekin on Unsplash

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