Application by new operator to change advertising sign for East Square cinema 

Basildon Council has received an application to change the advertising sign on the cinema at East Square to Vue cinemas.

In Summer 2023, Basildon Council began the marketing process to secure a new operator for the cinema at East Square, with all of the leading cinema operators in the UK being invited to submit an offer. A number of parties registered their interest. Following engagement with various operators, the council received a final offer from Vue Entertainment Ltd.

The heads of terms have been agreed and formal discussions have commenced to negotiate a lease with Vue. As part of this ongoing work, an application has been received from Vue to update the signage on the building.

Once complete, the cinema’s largest screen will hold over 300 cinemagoers, with nine other screens showing the latest films, plus VIP and Recliner seating. The East Square development is also home to Kaspa’s Desserts, Nando’s, and Orleto Lounge, offering a variety of choice for visitors.

Ros spoke to Cllr Craig Rimmer, cabinet member for economic stimulus and tourism.