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Posted by Ros Connors
Loose fruit and veg could help Britain tackle its food waste problem
New data suggests 8.2 million shopping baskets of fruit and vegetables are wasted every year in our homes, because we’ve bought more than we can use in time.
The new report published today shows that 65% of shoppers would like to buy more loose fruit and veg if more were available.
Almost half (44%) say the biggest barrier to not buying loose produce is simply that not enough is available.
The research has been released by the charity, Love food Hate Waste, as part of the fourth annual Food Waste Action Week, which is encouraging people to choose what they’ll use and only buy what they need.
Ros spoke to Estelle Herszenhorn, head of food system transformation at WRAP.
Photo by Dan Gold on Unsplash
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