Maddie Hinch MBE on why we’re a nation of squirrels

Savers are now squirrelling money aside for more smaller, everyday costs – including energy bills, birthday presents, and even their public transport expenses.

Research out today reveals that historically more than half (54 per cent) would have just swallowed those smaller costs when they came around but now Brits say the cost-of-living crisis has changed their attitudes towards saving, many are now building up cash specifically for their clothing and food shops. ( 49%).

The research was commissioned by Skipton Building Society as part of its Saving Goals campaign, which has seen the mutual team up with Great Britain Women’s Hockey goalkeeper and Olympic medallist Maddie Hinch MBE.

Ros spoke to Team GB Women’s Hockey goalkeeper & Olympic medalist Maddie Hinch MBE and Maitham Moshin, head of savings at Skipton Building Society.

Photo by Colin Watts on Unsplash