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Kindness is a priority for parents and kids post-pandemic

28th April 2021
Posted by Aston Avery

As a nation we have spent the last year in a bubble of kindness – clapping for the NHS, shopping for our neighbours and volunteering to help the vulnerable in whatever way we were allowed. It has been heart-warming to see that the huge surge in kindness among Brits, which is supported by new research revealing that over three quarters (78 per cent) have said they have become kinder and more compassionate over the past year.

The research from Disney, to support their launch their new series of books about courage and kindness, found these strong values held by children are likely to originate with their parents of whom 90% said that they believe kindness is the most important quality and is the first lesson they teach their children.

In line with this research Disney have identified their own ‘Children of Kindness” who have themselves displayed extraordinary acts of kindness or shown immense courage. These children are each going to receive a special dedication within Disney’s new Disney Princess digital storybook collection called “Tales of Courage and Kindness” which they are giving out for free to encourage people in the UK to maintain their levels of kindness post-pandemic.

Aston spoke to child psychologist Laverne Antrobus to discuss the research in further detail.

Photo by Nikoline Arns on Unsplash